Keywords Research

Keywords Reasearch is...

a practice used by search engine optimization professionals to find and research actual search terms people enter into the search engines when conducting a search.
is not about getting visitors to your site, but about getting the right kind of visitors.
way to predict shifts in demand, respond to changing market conditions, and produce the products, services, and content that web searchers are already actively seeking.

Determining Target Keywords

“There is your audience. There is the language. There are the words that they use.” ~ Eugene Schwartz

Choose the right words, and you’ll receive traffic, subscribers, revenue, influence… everything you need to be a success. Choose the wrong words, and you’ll be just another nobody that doesn’t get it, forever clamoring for attention but forever ignored.

Areas to consider when determining target keywords:

A popular (or profitable) niche
Topics that people want to read about
Researched profitable markets to tap into
Products and services to promote
Words with the highest cost per click (CPC)

Never Forget Latent Semantic Indexing (LSI)...

is an indexing and retrieval method to identify patterns in the relationships between the terms and concepts contained in an unstructured collection of text.
is based on the principle that words that are used in the same contexts tend to have similar meanings.
using synonyms(words of similar meaning) and polysemy (different meanings of a particular word).