Top 10 Search Engine Optimization ( SEO ) Suggestions

Every little bit of search engine optimization ( SEO ) will always be a big thing. The effects are tremendous. It could be magnified by the number of internet users and potential buyers around the world surfing on the web. It could also be overstated by search engine spiders visiting the site and their frequency of caching the pages. So, if you haven't done SEO for your site lately, here are some points you may want to ponder :

1. Meta Tags and Alt Tags

This means placing all highly relevant keywords within the meta tags (title, description, keywords) and alt tags on every page that can be deep-crawled by search engine spiders.

2. Homepage Content

Homepage content should contain all target keywords as possible. This could also help search engine to determine that such keywords exist as they land to the homepage after tracing the link from an inbound link.

3. Add-On Page

Homepage cannot possibly contain necessary description of any given keyword. Add-on pages for highly specific keywords may provide a full description, thus, improving relevance of the site to such keywords.

4. Robot.txt

If your site contain about an average of 500 links per page (some of them occur in multiple time) or more, could consume the deep-crawl limit of search engine spiders on any given page of the site. Blocking from spider-crawling on some of these redundant pages would direct them to deep-crawl highly informative pages on target keywords.

5. Sitemap

Sitemap could ease the time and effort of both spiders and users to navigate pages within the site. This could also track down product categorization and other aspects of the site organization.

6. Irrelevant Pages

Google PageRank™ is calculated using the number of pages found within a site. Thus, redundant pages and pages having no content, on a large scale, could greatly affect Pagerank™ calculation of the site. Removing some of them could brought more points on Pagerank™ calculation for the site.

7. Broken Links

Broken links and error 404 pages could be a dead-end for the spiders. This could also prevent them to crawl other relevant pages within the site. As more pages are link to these URL’s, chances are relevance of the site to target keywords will also decrease.

8. HTML Validation

Search engine spiders like Googlebots is operating on large-scale, text-based pages. As such, they could be highly dependent on the HTML layout of the page. Having HTML validation problems could bring serious effects on directing the spiders to highly relevant content for keywords on any particular page.

9. Blogging

Search engine spiders like regularly updated sites as well as Web 2.0 sites. Posting one blog on the site’s official blogsite could help update the site on a regular basis. Posting another blog on any of Web 2.0 sites could also draw additional backlinks for the site, especially on keyword-rich anchor texts.

10. Yahoo! Directory

Most of high quality backlinks came from Yahoo! Directory. These backlinks give more relevance of this site on the topic niche. Yahoo! Directory is also known to be a high-PR page to Googlebots, so having backlinks from it could significantly improve rankings.

Search engine optimization ( SEO ) is a very dynamic field where authority is translated through backlinks. Impressive and highly informative content would then be the finishing move to dominate search engine rankings.